Marketing automation

Optimise your work processes by structuring them into workflows and automate marketing activities, without neglecting creativity and customisation.

Thanks to Lovemark’s support in setting up Marketing Automation systems, you make the operational activities of your marketing teams more efficient while receiving data and metrics to make your campaigns more effective.

Marketing Automation involves the use of software to automate repetitive marketing tasks and collect useful information in lead profiling.

Among the activities that Marketing Automation deals with:

  • Email Marketing
  • Landing Page
  • Campaign Management
  • Contact prediction/Scoring
  • Lead Management
  • Integration with CRM
  • Social Media Marketing
  • Business Intelligence Analyst

Thanks to the know-how acquired over many years of experience in the use of software such as HubSpot, Marketo, Salesforce Pardot, Mailchimp, Campaign Monitor, Sales Manago, Adobe Marketing Cloud, and Oracle Marketing Cloud, Lovemark assists the client in the choice of the best Marketing Automation software on the basis of an accurate analysis and subsequent customised CONSULTANCY that takes into account:

  • target audience profiling;
  • current customer journey;
  • technological structure of the customer;
  • CRM presence and relative characteristics;
  • ERP evaluation and relative characteristics;
  • internal organisation and resource know-how.

Create a continuous DIALOGUE and CROSS-CHANNEL through the automated delivery of useful and dedicated content throughout the sales cycle and maintain relations with your buyers, from the first contact request until after the purchase.

Rely on Lovemark’s strategic advice and choose the Marketing Automation platform best suited to your professional needs.


We will return you a project tailored to your needs.